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DDA & Company represented Quatre Vents in the acquisition of 4people DDA & Company represented Quatre Vents, a leading independent communication agency specialised in HR communication, in the acquisition of HR communication agency 4people

The corporate communication agency dedicated to BtoB reaches €15 million revenue with 4people acquisition, which is specialized in employer branding.

After almost one year of discussions, Quatre Vents and 4people seal their union

Respectively dedicated to BtoB and employer branding, these two corporate communication agencies are coming together to give birth to a new leader in the sector, Quatre Vents Group. The amount of the transaction is not disclosed. It therefore allows the two shareholders of 4people, Antoine Jeandet and Patricia Parain, to make their entry to the capital of the new ensemble.

In order to integrate new partners who share our vision of development and reach a critical size in the marketplace, a little more than a year ago we embarked on a search for agencies with support teams from DDA & Company. Beyond a strong cultural convergence, 4people will enable us to win bigger projects in our HR marketing and corporate communication.

Mathieu Gabai co-founder of Quatre Vents in 2004