Paris, January 22, 2023,
Following a competitive process, DDA & Company has assisted the shareholders of Pixagility in its sale to ODMedia, a Dutch group backed by its financial partner Capital A.
Founded in 2009, Pixagility is specialized in the preparation and delivery of video content for media groups, telecom operators and streaming platforms on any media. Thanks to its rapid development and unique expertise, Pixagility has built a multi-service platform (capture and routing of channels and video programs, VOD and Replay content preparation and publishing, graphic creation of promotional visual content and program animation, operational exploitation service, and 24/7 TV channel broadcasting) renowned for TV channels, telecom operators and digital players of all sizes.
ODMedia is a Dutch group offering services that cover the entire life cycle of video content, from creating a digital cinema package to technical delivery to OTT platforms and broadcasters.
The new group will become one of the leading European and African players in the market for the preparation and distribution of video content for media groups, Telco’s and major international platforms.
ODMedia‘s acquisition of Pixagility reinforces the strategy initiated by its management team several years ago and will enable it to develop commercial synergies thanks to complementary service offerings and an extended geographical presence in Europe and Africa.
Ronan Lunven, Founder of Pixagility, adds “ With serenity and confidence, I hand over the reins to Philippe Monzein, and to top it off, Pixagility is further strengthened with the entry of ODMedia into the capital, a European group with an entrepreneurial culture, complementary in terms of offerings and closely aligned with the Netflix, Amazon, and Google platforms. “
Philippe Monzein, CEO of Pixagility, concludes “ What a fortunate and immense privilege it has been to work for the past 10 years within Pixagility alongside Ronan. What a beautiful adventure, what a success! I am delighted, along with the entire team, to take up the torch alongside Sjef Pijnenburg and the entire ODMedia team. ”
The DDA & Company team, consisting of Alain Sitbon and Florian Charrière, advised Pixagility shareholders, which once again highlights DDA & Company‘s expertise in the Telecommunications & Media sector.